Franchise Market
Franchise Market refers to the segment of the economy that involves the business model where individuals or groups are given the right to operate a business using the branding, products, and operational support of an established company, known as the franchisor. In this market, the franchisees pay an initial fee and ongoing royalties in exchange for the opportunity to run a franchise, which can include restaurants, retail stores, or service businesses. The franchise market encompasses all the various franchises available, their performance, trends, and the dynamics between franchisors and franchisees. It reflects both the supply (franchisors offering opportunities) and demand (entrepreneurs seeking to invest in proven business models) within this sector. This market is characterized by factors such as brand recognition, market saturation, competition, and the economic environment influencing consumer behavior.